- Foldable smartphone sales in China doubled compared to last year, driven by increasing consumer interest.
- Huawei dominates the foldable market with its Mate X5 and Pocket 2 models, capturing nearly half of all sales.
- Vivo follows closely with its X Fold 3 and X Fold 3 Pro models, featuring Snapdragon processors.
The market for foldable smartphones in China is experiencing a significant boom, with sales doubling compared to the same period last year, according to new data from IDC. This surge underscores the growing consumer interest in innovative mobile technology.
Huawei: The Market Leader
Huawei has emerged as the clear leader in the foldable smartphone market, capturing nearly half of all foldable sales. The company’s Mate X5 and Pocket 2 models have been particularly successful, leveraging Chinese-made chips and offering satellite connectivity, features that resonate well with tech-savvy consumers. Huawei’s dominance is a testament to its ability to innovate and adapt to market demands.
Vivo: A Strong Contender
Vivo holds the second position in the market, thanks to its slim X Fold 3 and X Fold 3 Pro models. These devices are powered by top-of-the-line Snapdragon processors and were strategically released just before the start of the quarter, positioning Vivo as a strong contender in the foldable smartphone market.
Impressive Sales Figures
Between April and June 2024, 2.57 million foldable devices were sold in China. This figure not only surpasses the same period last year but also shows improvement over the first quarter of 2024. However, it still falls short of the record sales seen during the holiday season at the end of 2023. With the growing interest in foldable phones, sales are expected to surge again this summer.
Upcoming Launch: Huawei Nova Flip
Huawei aims to further boost its market share with the upcoming launch of the Nova Flip. Set to launch in China on August 6, the Nova Flip will feature a larger outer screen compared to other Huawei clamshell models and is expected to be more affordable. This new foldable phone will be the first under Huawei’s Nova brand, likely making it a more budget-friendly option for consumers.
Huawei has confirmed the imminent release of the Nova Flip and has provided a glimpse of its design. The launch event is anticipated to include other Nova series phones, such as the Nova 13, Nova 13 Pro, and Nova 13 Ultra, expanding Huawei’s impressive portfolio.
Conclusion
The Chinese market for foldable smartphones is thriving, with Huawei leading the charge and Vivo close behind. As technological advancements continue and consumer interest grows, the market is set to expand even further. The upcoming launch of the Nova Flip could potentially reshape the competitive landscape, making foldable technology more accessible to a broader audience.
